Comic book business ideas

The comic industry is prevalent in arts, entertainment and popular culture. Events such as Comic Con are highly popular, and film and book series can make some of the most profitable franchises. However, it’s not all about merchandise and niche interests; some companies can make a profit from it.

1.Bitstrips

Bitstrip comics were very popular in 2013 as customisable memes. Because they were connected to Facebook, users could create create comic strips with their friends. New scenes in categories such as friendship, pets and work were added, with customisable captions and expressions. Avatars allowed users to edit their looks, and this would indicate how they appeared in comics.

2. Cyanide & Happiness

Cyanide & Happiness have a variety of comic merchandise, including t-shirts and beer glasses. One of their most recent products is a card game called Joking Hazard. Joking Hazard’s format is one where players must construct comics from cards designed as panels. A possible nod towards Cards Against Humanity, Joking Hazard puts the viewer in the driver’s seat.

3. BuzzFeed

BuzzFeed partnered with webcomic artist Loryn Brantz for using her illustrations in their articles. Brantz accurately portrays her main character as a 21st century woman, dealing with issues such as relationships, leisure time and work. Another artist, Adam Ellis, portrays modern life for men covering similar issues. Webcomics seem to be the modern revival of comics since the spread of memes in 2009, so creating original art from the movement seems logical.

4. Hot Topic

Hot Topic released a line of Suicide Squad fashion ranges in the summer, the main character inspirations being The Joker and Harley Quinn.  Whilst Hot Topic has a brand image of being alternative for teens, their new range made comic con fashion more mainstream. Hot Topic brought out the range in part because of Halloween costume demand, since nightclubs and other venues might hold events. There are other comic book inspired fashion ranges at the store, but since the  Suicide Squad film was released earlier, this is a prime example.

5. Geek Retreat

Geek retreat is a comic book store combined with a cafe. Its purpose is to allow teens and twenty somethings a haven for their niche interests. Geek Retreat also have games consoles users can play. They host events, such as comic book signings, tournaments and quizzes. Their branches are in Newcastle upon Tyne and Glasgow, which makes Geek Retreat quite exclusive.

6. Party City

Pop art makeup began trending on Pinterest from publications such as Cosmopolitan. An entire moodboard is devoted to retro pop art makeup, a less scary Halloween trend. As Halloween approaches once again, Party City have caught on. The kit contains instructions, foundation, eyeshadow, brushes and rouge. Supposedly, it’s cheaper than fancy dress outfits.

Can you think of any other examples? Comment them below!

Further reading:

Hot Topic, Facebook, ‘Suicide Squad Fashion range’, June 22 2016

http://geek-retreat.com

http://www.bitstrips.com

 

 

 

 

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